SGU Summer Pre-Med Experience Campaign

To promote St. George’s University’s Summer Pre-Med Experience, I designed both a printed promotional flyer and a companion email campaign to encourage prospective students to register for the program. The materials highlighted the program’s immersive learning opportunities—including hands-on clinical skills, case study experiences, networking opportunities, and guidance on the path to medical school—in a clear, engaging format tailored to prospective high school and college students.

This project marked my first experience designing an HTML email, giving me the opportunity to adapt print messaging for digital communication while maintaining a consistent visual identity across channels. In addition to creating an eye-catching print piece, I considered production requirements for commercial printing, including proper bleed and crop marks, to ensure the final file was press-ready.